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Month: August 2019

Subtle path to ensure sustainability

August 25, 2019 The Behavioural Science Collective Leave a comment

Humans care about sustainability. Data from market research firm Nielsen shows that on average, 70% of people across the globe…

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Posted in: Sustainability Filed under: #decision making, #DilipSoman, #doer, #friction, #HershShefrin, #planner, #policymaking, #RichardThaler, #theoryofdecisionpoints, behavioural science

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